Youth Rise
Youth Rise is a new organization that helps and empowers marginalized youth in the city of Edmonton through drop-in centres, sports programs, job preparation, and so much more. The right angle is a motif repeated throughout the brand to emphasize their mission and values. The challenge for this identity was to create a striking brand that appeals to youth and donors, while communicating a message of hope and resilience.
CREDITS
Agency: Everyother
MY ROLE
Creative Direction, Designer
SERVICES
Brand Development, Strategy, Design, Copywriting,
We also had the opportunity to create a mural for their building to further the brand into the physical space. See the full mural project →